
Jackson Hole Snowboarder Magazine knows how to throw a party.
This Saturday, at Snow King Resort, The Players Ball will commemorate the publication of JH Snowboarder’s third issue.
“It’s a celebration to give back to all the people who make the mag happen,” says editor and publisher Jesse Brown.
As one of the contributors, let me say I wish every magazine was so gracious. This party is going to be out of hand.
“We have the whole hotel, not just the ballroom,” says Brown, who expects eight or nine hundred revelers. “There’s going to be a comedy club in the Rafferty Room, a lounge in the Timberline Room, and a bunch of booths by different cool local companies like the Anomaly Farm and Avalon 7.”
Music will be provided by El Gant, a hiphop duo out of NYC; DJ Wicked, a scratch dj from Portland, OR; J Boogie, a dj out of San Fran; plus the always dependable local djs Mike Thunder and Cut la Whut. And don’t forget the all important breakdancing crew, Affiliate Dance.
Tickets to The Players Ball cost $20 in advance, and $25 at the door. You can get your mitts on one at the Village Cafe, Backcountry Provisions, or JoJo’s.
Of course, they’ll be raffling off a truckload of gear, with all proceeds going to the Ski and Snowboard Club.
Adds Brown, “Snow King’s liquor license allows you to drink throughout the hotel so that’s really cool.”
And dangerous. To my Sunday.
Frankly, the magazine doesn’t have to throw this sort of bash to convince me of its utter swankness. What began three years ago as a 64-page ‘zine has grown to a 120-page book. Literally. For $20 bucks at the party you can pick up one of the 500 limited edition hardcover versions of the magazine. This is on top of the 20,000 softcover issues that Brown and co. have distributed throughout the valley. The softcovers are free, by the way.
You can also read it online.
There’s obviously a ridiculous amount of sweat and love being poured into the mag by Brown, art director Kristen Joy, and business manager Mike Bills, though you wouldn’t know it talking to editor/photographer Brown, who has quickly become one of the local snowboarding scene’s most prolific shooters.
“We’re not trying to create anything here,” he says. “We’re just trying to document what’s going on.”

































